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The Growth Faculty

Dymocks Booklovers and delegates of the Growth Faculty can enjoy 20% off these titles when they apply the discount code GFJC at the checkout:

GOOD TO GREAT by Jim Collins

GREAT BY CHOICE by Jim Collins and Morten T. Hansen

TURNING THE FLYWHEEL by Jim Collins

About the Books


This book addresses a single question: can a good company become a great company, and if so, how? Based on a five-year research project comparing companies that made the leap to those that did not, Good to Great shows that greatness is not primarily a function of circumstance but largely a matter of conscious choice, and discipline. This book discusses concepts like Level 5 Leadership; First Who, Then What (first get the right people on the bus, then figure out where to drive it); the Hedgehog Concept, and the Flywheel.



Great by Choice answers the question, Why do some companies thrive in uncertainty, even chaos, and others do not? Based on nine years of research, buttressed by rigorous analysis, and infused with engaging stories, Jim and coauthor Morten Hansen enumerate the principles for building a truly great enterprise in unpredictable, tumultuous, fast-moving times. The findings in this book are contrarian, data driven, and uplifting.



This monograph grows out of two decades of Jim’s observations of how leaders have employed the flywheel concept to build and accelerate momentum. Drawing upon cases from massive growth corporations like Amazon to small companies, nonprofits, hospitals, and even K12 schools, this work breaks new intellectual ground. It also gives practical guidance to help leaders crystalize the components in their specific flywheels—this is the key to harnessing the full power of the flywheel effect.

About the Author


Named one of the "100 Greatest Living Business Minds" (Forbes), Jim has spent 30 years researching over 20,400 companies to define what makes great companies tick. One of only five business authors to have sold over 10 million books, Jim's concepts have revolutionised thousands of businesses globally.

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