We now live in a “wiki” world where mass collaboration is not only possible—it’s often the best solution. Conventional management thought assumes that command-and-control is the most effective way to organize the efforts of large numbers of people, but rapid change and increasing complexity have rendered that model obsolete. As a result, most managers today lack the skills and knowledge needed to succeed in an age when networks are proving smarter and faster than hierarchies. Designing organizations for mass collaboration demands a new and very different model—wiki management.
Featuring enlightening examples from forward-thinking companies including Google, Whole Foods, Linux, and Wikipedia, Wiki Management outlines the revolutionary but necessary steps companies must take to:
• Leverage their collective intelligence
• Effectively integrate diverse points of view
• Transition leaders from the role of “boss” to that of facilitator
• Make “delighting customers” more important than pleasing superiors
• Achieve a shared and actionable understanding of the key drivers of business success
The power of networks is dramatically reshaping both the work we do—and the way we work. This groundbreaking book reveals what it takes to succeed in this fast-paced and exciting business environment.