What's the question every business should be asking itself? According to Jeff Jarvis, it's 'what would Google do?' If you're not thinking or acting like Google - the fastest-growing company in the history of the world - then you're not going to survive, let alone prosper, in the Internet age.
What Would Google Do? Reverse Engineering the Fastest Growing Companyin the History of the World
Reverse-Engineering the Fastest-Growing Company in the History of the World
Management & Computers