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(ebook) The Engaged Customer

In the age of the Internet, how do you keep your customers coming back--again and again--when your competitors are always just one click away? How do you turn casual, anonymous surfers into profitable, "engaged" customers?

The answers to these questions can be found in The Eng@ged Customer, written by Hans Peter Brondmo, one of the Internet's best known and most successful direct marketing experts. In this new marketing classic Brondmo introduces readers to the new rules of Internet direct marketing and shows them how to use email to build service rather than marketing relationships.

A visionary in both the technology and marketing arenas, Brondmo has shown more company executives than anyone how to build lasting, profitable, one-on-one relationships with customers on the Internet. His client list includes such household names as Palm, Hewlett-Packard, Victoria's Secret, Amtrak, Wells Fargo Bank, OfficeMax, Wegmans Food Markets, as well as such Internet leaders as CDNow, E-Trade Women.com, Petopia.com, Sparks.com, and eBags.com.

The Eng@ged Customer makes Brondmo's expertise available to executives, managers, and marketers in both Old and New Economy businesses. The book combines a strategic perspective with tactical guidance, showing where and how to invest in order to build an Internet direct marketing program, and how to plan, develop, and implement your program for maximum success.

While sending email messages to customers may sound like a simple process, retailers and marketers all over the world have discovered just how difficult it is to do it well. Let Brondmo show you how to

  • design email communications and marketing programs that have your customers complaining if they don't hear from you
  • understand and manage customer information so that you can "get to know" each and every customer--even if you've got millions
  • avoid spam and the potential nightmare of privacy violations
  • anticipate the organizational impact of customer-focused Internet direct marketing
  • define, measure, and track your success.

Whether you are an executive or a manager, The Eng@ged Customer will show you:

  • how to keep your customers coming back
  • how to rise above the increasing Internet clutter
  • how to become the trusted voice that your customers rely on.
$17.99

  For immediate download
Booklovers earn $0.85 in rewards when purchasing this title

PRODUCT DETAILS

  • Title: (ebook) The Engaged Customer
  • Author: Hans Peter Brondmo
  • Publisher: Harpercollins
  • ISBN: 9780061741708
  • Languages: English

RATINGS & REVIEW

SHIPPING AND RETURNS

Christmas Cut-Off Dates

PLEASE NOTE: ANY ORDERS PLACED AFTER DECEMBER 15TH ARE UNLIKELY TO SHIP PRIOR TO CHRISTMAS. 

Due to high demand during the Christmas period, there may be some delays in shipment and delivery due to high traffic. The table below is a guide to our Christmas order cut-off dates, however please check your “ESTIMATED DELIVERY DATE” on all items order prior to checkout for detailed delivery information to avoid disappointment.

 

Dispatches Next
Business Day

Usually Dispatches
in 4-5 Days

Usually Dispatches
in 5-14 Days

  Shipping - Saver Delivery

Order now for delivery January 2019

Order now for delivery January 2019

Order now for delivery January 2019

  Shipping - Express Delivery

Order now for delivery January 2019

Order now for delivery January 2019

 

Order now for delivery January 2019

 

Delivery options: Shipping to an Australian address

Order as many items as you want for one low delivery fee per order to an address in Australia. Sometimes not all items in your order are available for shipment at the same time, and items may be delivered separately. If we need to do this there is no extra charge to you.

  Service Price per order
Flat rate Australia wide
Delivery time^
After dispatch
  Shipping - Saver Delivery Saver Delivery (Tracked)
via Australia post
$5.99 2-10 days
  Shipping - Express Delivery Express Delivery#~ (Tracked)
via StarTrack Express
$9.99 1-2 days
 

The expected delivery time period after the order has been dispatched via your chosen delivery method.
+ All our estimates are based on business days and assume that shipping and delivery don't occur on holidays and weekends.
# Express is not available on all items.
~ Please note this service does not override the status timeframe "Dispatches in", and that the "Usually Dispatches In” timeframe still applies to all orders.

 

When will my book be dispatched from your warehouse?

Once we receive your order we verify it, complete invoicing and prepare your item(s) before we dispatch them from our Sydney warehouse.

You will notice that each product page on the Web site includes an estimated delivery date range for Saver Delivery, as well as for Express Delivery if it is available for that product.

This Estimated Delivery date range is a combination of:

  • the time to dispatch your order from our warehouse, and
  • the time taken to ship your order to you.

In addition to the estimated delivery date range, on the product page you will find how long an item will take to be dispatched.

  Dispatch time
The time it takes to verify the order, complete invoicing, prepare your item(s) and dispatch.  
Explanation
The dispatch time will depend on the status of your item(s) at our warehouse.  
Immediate download

Usually dispatches in Minutes

Digital downloads only

Dispatches next business day

Usually dispatches next business day+

In stock at our warehouse.

Dispatches in 4-5 business days

Usually dispatches in 4-5 business days+

Order ships directly from our supplier. Please Note: Deliveries of items with this status cannot be tracked. 

Dispatches in 5-14 business days

Usually dispatches in 5-14 business days+

Order placed with supplier, estimated arrival time to warehouse is 5-14 business days.


+ All our estimates are based on business days and assume that shipping and delivery don't occur on holidays and weekends.

 

When will my order arrive?

The Estimate Delivery Date is when your order is expected to arrive at your chosen delivery location.

Once you have submitted your order you will receive confirmation and status update emails.

  • If you order multiple items and they are not all in stock, we will advise you of their anticipated arrival times.
  • For items not readily available, we'll provide ongoing estimated ship and delivery time frames.
  • Once your order has been dispatched from our Sydney warehouse you will receive an Order Shipped status email. This will contain your tracking information

All our estimates are based on business days and assume that shipping and delivery don't occur on holidays and weekends.

 

Tracking delivery

Saver Delivery: Australia post

Australia Post deliveries can be tracked on route with eParcel. You can track your delivery by going to AusPost tracking and entering your tracking number - your Order Shipped email will contain this information for each parcel.

  • Delivery with Standard Australia Post usually happens within 2-10 business days from time of dispatch. Please be aware that the delivery time frame may vary according to the area of delivery and due to various reasons, the delivery may take longer than the original estimated timeframe.
  • If you have not received your delivery following the estimated timeframe, we advise you to contact your local post office first, as the parcel may be there awaiting your collection.
  • If you have not received any information after contact with Australia Post, please contact us to confirm that the details for delivery logged with us are correct. We will then contact you with the appropriate action.

Express Delivery via StarTrack Express

You can track your delivery by going to StartTrack tracking using your consignment number. The consignment number is emailed to you along with the invoice at the time of shipment.

  • Please be aware that the delivery time frame may vary according to the area of delivery - the approximate delivery time is usually between 1-2 business days.
  • For enquiries regarding the delivery of your order, contact Star Track Customer Service on 13 23 45 - and quote the above consignment number.
  • If you have not received any information after contact with Star Track, please contact us to confirm that the address for delivery logged with us are correct. We will then contact you with the appropriate action.

International delivery

To track orders sent by DHL, go to DHL tracking

 

International orders

Deliveries to destinations outside Australia are made by DHL courier, and cannot be made to post office boxes. Charges for international delivery destinations are available below. For international deliveries we will hold your order until we can send you all your items at once.

Parcel Weight New Zealand Hong Kong US & Canada United Kingdom

Up to 1kg

$30

$35

$40

$45

1.5kgs

$35

$45

$50

$60

2kgs

$40

$50

$60

$70

2.5kgs

$45

$60

$70

$80

3kgs

$50

$65

$75

$90

3.5kgs

$55

$75

$85

$100

4kgs

$60

$80

$95

$105

4.5kgs

$65

$85

$100

$115

5kgs

$70

$95

$110

$125

 

If your order weighs more than 1.0kg (2.2lb, roughly equivalent to 1 or 2 paperbacks), we'll let you know what your delivery charge will be, and seek your approval before sending your order.

Please note that some countries may charge the recipient duties on the 'import' of parcels from time-to-time. As these charges are the responsibility of the recipient, please check the customs service in your destination country to see if charges are applicable.

To track orders sent by DHL, go to DHL tracking

 

Delivery restrictions

Remote areas: Please note that there may be a surcharge if shipping international orders to a remote area. You can check if the delivery address is in a remote area at DHL Remote Area Services.

Reshipping: If your order is returned to us by the delivery company due to incorrect or insufficient delivery details, you will be charged the cost of reshipping the order. Please note that if the delivery address is incorrect and the order has been shipped, depending on the delivery option selected we may not be able to change the delivery address until the order has been returned.

 

Problems with your delivery

In the event that the courier company fails to deliver your order due to invalid address information, they will return the order back to Dymocks Online.

Dymocks Online will do their best to ensure the information you have input is accurate. We cannot guarantee that your order will arrive at its destination if you have not provided correct address details and as much information as possible to assist the couriers when delivering e.g. company name, level, suite etc.

If your order has not yet been shipped you will need to send Dymocks Online an email advising the error and requesting a change in details. If your order has a status of "packed" or "shipped" we will not be able to guarantee any change in shipping details.

Unfortunately, you will be liable for any costs incurred in return to sender parcels if the information you provided was inaccurate.