Robert Colman, Betty and Terence Prentis and Arthur Varley had all cut their advertising teeth at Crawford's advertising agency, where the highly successful maverick advertising man, Bill Crawford, nurtured his team. In the mid-1930s the four of them decided to chance their arm by splitting away, and eventually set up their own agency together - Colman, Prentis & Varley. They took useful clients with them. Colman took a behind the scenes administrative role, Terence became the fledgling agency's art director, whilst Varley was very much the executive arm. CPV grew rapidly and was soon being featured in journals relevant to the industry. This book tells their story.
The Best Advertising Course in Town
The Halcyon Days of Colman, Prentis and Varley
Management & Computers /